Engaged employees means a productive workforce. Extensive research has produced compelling evidence that proves the link. An engaged workforce has a direct impact on key organisational outcomes: profits; customer satisfaction; productivity; innovation; absence; turnover.
‘Engage for Success’ has conducted the research and produced this handy infographic with lots of killer stats to back it up.
It proves that internal communications is not just about ‘Sending Out Stuff’ and, by influencing staff engagement levels, we can have a positive impact on the things that really matter, especially to your Permanent Secretaries, ministers, chief executives and your leadership team.
Through effective, meaningful, two-way internal communications across a range of channels, we can improve staff engagement and have a positive impact on our organisation’s delivery priorities.
The research captured in the ‘Engaging for Success’ report to government made it clear that there is no ‘one size fits all’ approach and no single master model for successful employee engagement.
Four themes emerged from the research and, taken together, they include many of the key elements that make successful employee engagement.
These four enablers can help organisations assess the effectiveness of their approaches. Internal communication can and should play an important role in all of them.
The Four Enablers: