The presentation of facts, figures and graphical information should be clear, simple and (whenever possible) engaging. Complex information should be presented in a format in which it can be easily understood.
The pie and bar charts illustrate how concise bars or circles filled with tints from the colour palette express key information in a direct and professional way.
Always place the title of the graphic under a 1pt key line at the base of the chart/graph. The title should be set in 8/10pt Helvetica Neue Medium, and all other information should be set at 8pt Helvetica Neue Light, Roman or Medium depending on its emphasis.
As illustrated by the flow chart, line graph and table below, all graphics should whenever possible be created using tints of one colour from the colour palette.